BEIJING, March 2, 2012 /PRNewswire-Asia/ -- China Central
Television's finance-focused channel, CCTV-2, recently included in
its programming a news report on Beijing Perfect World Network
Technology Co., Ltd. (Perfect World), a leading online game
developer and operator based in China. The report ran under the
title of "Focus on M&A Fever" and focused on the development
model and experience of Perfect World, as the Chinese online game
market player aggressively seeks overseas expansion, showing once
again how the firm is receiving a great deal of attention from
China's mainstream media.
(Photo: http://www.prnasia.com/sa/2012/03/02/20120302165007382674.html
)
The report talked about how Perfect World, a leading online game
exporter in China, has increased its core competitiveness through
overseas M&A's and has achieved outstanding results in the new
markets it has chosen to enter. Following a long period during
which the company perfected its products and its approach to the
market, Perfect World has developed a well-established framework
and fully succeeded in the localization of Chinese online games in
international markets.
In an interview by CCTV, Perfect World Interactive Entertainment
president Qi Zhu, said: "Overseas M&A is the methodology around
our overseas footprint rather than a 'mission' for Perfect World.
The ultimate goal of Perfect World is to find just the right
formula for a premium game without borders, creating a fully
holistic global integration of game cultures and game research and
developing a truly globalized game." Qi added emphatically:
"Perfect World will base its continued growth on an autonomous
operation overseas. The model takes the habits and preferences of
local players into consideration while maintaining the absolute
highest of standards as a way of thanking the many players that
have supported us through our entire development and growth
process."
SOURCE﹛Perfect World Co., Ltd.