depends on which dept u are posted to
got credit card dept, got investment dept, got savings dept, got
loan dept
and then there are the consumer and corporate customers..
RM is to make sure customers are happy and will continue to use the
bank services...
so u have to think and execute some benefits for loyalty (customers
who have been with the bank for very long) and promos to attract
new customers
u oso have to analyse the trends of the service they use and why
they use.....so u can continue the service level or improve the
service level.....
all these are done thru keeping track on the kinds of transactions
and frequency.....surverys.....
varies slightly depending on which dept and target
customers...
similar to ISPs and telcos.....
retaining customers and attracting new customers.......(but more of
the former, cos the latter will be taken care by marketing)
