A Swiss men's magazine has come under fire after it offered
readers free sex.
Pietro Attardo, spokesman for the magazine Okay, said: "We wanted
to offer something that beats the free music CDs or posters that
our rivals were offering."
The offer was to mark the mag's 20th anniversary and every reader
was offered a free trip to an 'erotic studio' including free sexual
services.
But Swiss MP Heiner Studer said: "It's a disgrace, this magazine is
not even classed as an adult magazine."
The magazine's campaign was an instant hit after some local radio
stations refused to carry adverts promoting the unusual offer -
which was then written about in Swiss media.
Attardo added: "I don't know why the radio stations refused to
carry the advert, every man wants free sex."