I never understood how you people determine which service is
cash cow. Unless you have figures from HQ, (if HQ even keeps track
of which service brings in the most money), I think its just pure
speculation.
SBST does keep track of the profitability of each service. They
collect data from the ezlink cards. it was more tidious previously.
and this is the job of the FINANCE department (like duh).
Why S191 was converted to peak hour only service in the early
1990s was that being a full day service wasnt profitable. It has
since reverted back to a Day service after much uproar by the
Portsdown residents.
Why S507 was withdrawn in 2004 was that the pax load wasnt
enough to cover the BC's daily pay.
And the figures you get from the HQ is the part "Total
Revenue" including bus and train operations, advertising and
others. They will never reveal the minute breakdown of each
services' revenue/profitability to the shareholders, let
alone the public.
