By 1922 there existed, by and large, firm directives for the
business as well as the purely organizational development of the
movement. There was already a complete central card index which
embraced all members belonging to the movement. Likewise the
financing of the movement had been brought into healthy channels.
Current expenses had to be covered by current receipts;
extraordinary receipts were used only for extraordinary expenses.
Despite the hard times, the movement thereby remained, apart from
small running accounts, almost free of debt, and even succeeded in
steadily increasing its resources. We worked as in a private
business: the employed personnel had to distinguish itself by
achievement, and could not get by on the strength of any of your
famous 'loyalty.' The loyalty of every National Socialist is
demonstrated primarily by his readiness to work, his industry and
ability in accomplishing the work entrusted to him by the
community. Anyone who does not fulfill his duty in this should not
boast of his loyalty, against which he is actually committing an
offense. With the utmost energy the new business manager, in
opposition to all possible influences, upheld the standpoint that
party enterprises must not be a sinecure for supporters or members
with no great enthusiasm for work. A movement which fights in so
sharp a form against the party corruption of our present
administrative apparatus must keep its own apparatus pure of such
vices. There were cases where employees were taken into the
administration of the newspaper, who in their previous allegiance
belonged to the Bavarian People's Party, but, measured by their
achievements, showed themselves excellently qualified. The result
of this attempt was in general outstanding. By this honest and
frank recognition of the individual's real achievement, the
movement more quickly and more thoroughly won the hearts of its
employees than would otherwise have been the case. They later
became good National Socialists and remained so, and not only in
words; they also demonstrated it by the conscientious, regular, and
honest work which they performed in the service of the new
movement. It goes without saying that the well-qualified party
comrade was given preference over the equally qualified non-party
member. But no one obtained a position on the basis of his party
membership alone. The firmness with which the new business manager
upheld these principles, and gradually enforced them despite all
opposition, was later of the greatest benefit to the movement.
Through this alone was it possible, in the difficult inflation
period, when tens of thousands of businesses collapsed and
thousands of newspapers had to close, for the business leadership
of the movement, not only to remain above water and fulfill its
tasks, but for the Völkischer Beobachter to be expanded more and
more. It had entered the ranks of the great newspapers.
The year 1921 had, furthermore, the significance that I gradually
succeeded, through my position as chairman of the party, in
withdrawing the various party services from the criticism and
interference of dozens of committee members. This was important,
because it was impossible to obtain a really capable mind for a job
if incompetents kept on babbling and interfering, knowing
everything better than anyone else and actually creating a hopeless
muddle. Whereupon, to be sure, these know-it-alls usually withdrew
quite modestly, to seek a new field for their inspiring supervisory
activity. There were men who were possessed by a positive disease
for finding something behind anything and everything, and who were
in a kind of continuous pregnancy with excellent plans, ideas,
projects, methods. Their highest and most ideal aim was usually the
formation of a committee or controlling organ to put its expert
nose into other people's serious work. It never dawned on many of
these committee people how insulting and how un-National Socialist
it is, when men who do not understand a thing keep interfering with
real specialists. In any case, I regarded it as my duty in these
years, to take all real workers, charged with responsibility in the
movement, under my protection against such elements, to cover them
in the rear, as it were, so as to leave them free to work
forward.
The best means for making harmless such committees, who did nothing
and only cooked up decisions that could not be practically carried
out, was to assign them to some real work. It was laughable how
silently one of these clubs would then disappear, and suddenly was
impossible to locate. It made me think of our greatest institution
of the sort, the Reichstag. How all its members would suddenly
evaporate if, instead of talk, some real work were assigned to
them; and particularly a task which every single one of these
braggarts would have to perform with personal responsibility.
Even then I always raised the demand that, in the movement as
everywhere in private life, we keep looking until the obviously
capable official, administrator, or director for the various
business sections had been found. And this man was then to receive
unconditional authority and freedom of action downward, but to be
charged with unlimited responsibility upward, and no one obtains
authority toward subordinates who does not know the work involved
better than they. In the course of two years, I enforced my opinion
more and more, and today it is taken for granted in the movement,
at least in so far as the top leadership is concerned.
The visible success of this attitude was shown on November 9, 1923:
when I came to the movement four years previous, not even a rubber
stamp was available. On November 9, the party was dissolved, its
property confiscated. This, including all properties and the
newspaper, already amounted to over a hundred and seventy thousand
gold marks.