Food, film and weepy drama serials aside, fans of all things
Korean can now look forward to a Korean radio show on Singapore's
airwaves.
Come Feb 1, you can tune in to Korean programming on MediaCorp
Radio's FM96.3 The International Channel from Monday to Friday, 9pm
to 11pm.
The programme will include contemporary K-pop music, news updates
from South Korea and, for Korean expats living here, useful tips on
living in Singapore.
To launch the broadcast, an official signing between MediaCorp
Radio and Briyo Media was held yesterday at the Grand Hyatt
Singapore.
Present at the signing ceremony were Minister Lee Jong-kook and the
First Secretary Jeon Seong-oh from the Embassy of the Republic of
Korea, as well as managing director of MediaCorp Radio Philip Koh,
deputy chief executive officer (NRP) of MediaCorp Radio Shaun Seow
and CEO of Briyo Media Lisa Cheong.
"Our immediate plans will be focused on two areas. Firstly, we
would like to ensure that our mix of information and entertainment
meets the needs of our target audience.
"Secondly, we aim to market the programme to the Korean expatriate
community and to Singaporeans who are interested in learning more
about the Korean culture," said Cheong.
Lee An, a South Korean singer for whom Singapore is the launching
pad of his regional music career, also performed at the signing
ceremony.
"I am very happy to be part of the launch of the first Korean
timebelt in Singapore, and I hope that Korean music will become
more popular among Singaporeans," he said.
--Report from TODAY, Friday January 18, 2008