tribalfooball.com - February 16,
2007
Chelsea have struck an online video deal with YouTube to show
archive footage and club news - the first in Premiership
history.
Chelsea chief executive, Peter Kenyon, said: "We are delighted to
work with YouTube. Chelsea is the first football club to move into
what is clearly one of the fastest growing new media platforms.
This will allow us to offer our fans exciting Chelsea FC content in
a very unique way, as well as an opportunity to reach a whole new
audience."
The deal comes as YouTube, recently purchased by Google for
$1.65bn, moves to legitimise its content. The site's success was
built on home-made video contributions and bootlegged clips posted
by users - more than 100,000 are uploaded every day - but
increasingly broadcasters and rights holders have sought to have
content removed
good next time i can watch Chelsea On YouTube 
