the following analogies will help clear it up...
You see a handsome guy at a party. You go up to him and say, "I'm
fantastic in bed."
- That's Direct
Marketing.
You're at a party with a bunch of friends and see a handsome guy.
One of your friends goes up to him and pointing at you says, "She's
fantastic in bed."
- That's
Advertising.
You see a handsome guy at a party. You go up to him and get his
telephone number. The next day you call and say, "Hi, I'm fantastic
in bed."
- That's
Telemarketing.
You're at a party and see a handsome guy. You get up and
straightenyour dress. You walk up to him and pour him a drink. You
say, "May I," and reach up to straighten his tie brushing your
breast lightly against his arm, and then say, "By the way, I'm
fantastic in bed."
- That's Public
Relations.
You're at a party and see a handsome guy. He walks up to you and
says, "I hear you're fantastic in bed."
- That's Brand
Recognition.
You're at a party and see a handsome guy. You talk him into going
home with your friend.
- That's a Sales
Rep.
Your friend can't satisfy him so She calls you.
- That's Tech
Support.
You're on your way to a party when you realize that there could be
handsome men in all these houses you're passing. So you climb out
the sunroof of the car and shout at the top of your lungs, "I'm
fantastic in bed!"
- That's
Spam.