If you checked up on epayasia, it was a joint venture with the
e-pay Ltd (UK) that started in Malaysia in 1999. And then they
expanded and expanded, and now have offices worldwide, with the
corporate office in Oz.
They also claim to operate one of Asia’s largest regional
electronic payment networks. So I guess thats why DBS partnered
with them and arrange the run event thingie. Also if you note, just
before leaving the DBS website to epayasia, DBS gives a disclaimer
page informing you that you are redirected to a third party
website.