Singaporeans are avid users of the Internet, research company
Nielsen has confirmed in a poll of 500 online users last
September.
It's part of a larger global consumer survey to assess the level
of technology ownership and consumption habits.
Nearly three quarters of local respondents say they have
accessed more than 20 video games online in the past month.
Movie clips, music videos and TV shows are equally popular -
about half of the respondents say they've each consumed more than
20 of these media content in the past month.
The figures for downloaded content is even higher.
At least three-quarters of the respondents say they've each
downloaded more than 20 times content like video games, movie
trailers and music videos.
The high adoption rate of mobile phones, widespread use of
public transport and easy access of wireless broadband all
contribute to the high rate of mobile entertainment consumption,
the Nielsen report noted.
Compared with 52 other countries worldwide, Singapore is the
11th highest for media consumption.
--938Live