
"Prunes are the No. 1 Antioxidant Fruit U.S. Dept. of
Agriculture scientists at Tufts University scored Prunes highest in
antioxidant activity when compared on an equal weight basis to some
other fruits in their commonly eaten form."
Well I am not sure about this since I did not read the full report.
But I do like the taste i.e. not too sweet. I dont really like
sweet drinks thus this works out just right for me. Although it has
a full flavor it has no strong aftertaste. Some may find it a bit
sour but personally I think it is acceptable.
So if you are sick of apple/orange juice you might want to give it
a try. 
Nutrition Facts
for 240ml
(About half the bottle since it comes in 473ml)
Energy: 177 kcal
Protien: 2.1g
Total fat: 0.2g
Total Carbohydrate: 41.3g
Dietary Fiber: 41.3g
Sugars: 23.5g
Vitamin A: 156.8 IU
Vitamin C 8.8 mg
Calcium: 6.9mg
Iron: 2.6mg
Sodium: 10.3mg
Potassium: 471.0mg