Mountains of cash may buy good players, but not the loyalty and
desire needed to turn a team into world beaters.
If Manchester City are trying to be the
new Manchester United, they appear to be
going a funny way about it. All right, before City fans point out
that the world hardly needs another Manchester United, never mind
the North-west of England, the Eastlands club are no longer making
bullish statements about trying to become bigger than the
neighbours. The last time Mark Hughes was quoted on the subject he
said he would be happy to win the Carling Cup, a disarmingly modest
ambition though not necessarily one to send John Terry's pulse
racing.
Yet City do want to be playing at United's level, entering the
Champions League every year and putting silverware on the sideboard
more seasons than not. So do several other clubs, of course,
notably Everton, Aston Villa and Spurs, but City have the money to
make it happen. Which makes it all the more mystifying why they
keep trying to throw squillions of pounds at marquee signings who
plainly prefer staying where they are, rather than concentrating on
putting an effective team together.
This time last year, when Hughes had just joined City, he said
he would be pursuing the same transfer policy he had at Blackburn
and looking for value in signings. If the player is getting on a
bit the price must be right, though ideally he thought he would be
looking for younger players who could give City some of their best
years and still have a trade-on value. That is the very blueprint
United are now following, while City seem to have abandoned the
notion.
There was nothing wrong with pinching Gareth Barry from under
Liverpool's noses, and although United might have deemed the player
too old at 28, the £12m price was at least a relative bargain. The
£17m for Roque Santa Cruz, who turns 28 next month, was not quite
as stunning a bit of business, as City were kept waiting for a
whole season and ended up paying top whack for a player Hughes had
brought to Blackburn for a song.
The Terry business, however, is just plain silly, with echoes of
the Kaka fiasco last Christmas. The Chelsea captain will be 30 next
year, does not have too many Champions League seasons left, and has
never given any public indication that he wants to leave Stamford
Bridge. All City seemed to be interested in was making a statement
– we can sign the England captain, we can sign anybody, we have
enough money to turn any player's head – and all they actually
managed to achieve was the not inconsiderable feat of making
Chelsea look shrewd and financially astute.
Terry is a good player but by no means the only decent
centre-half knocking around. He does not have enough years left to
be value for the kind of stupid money City were talking, and even
if he had made such an extreme move purely to maximise his already
massive earning power his career might never have survived the
attendant ridicule. Clearly most people, in most walks of life,
would jump at the chance to earn £250,000 a week. But Terry is not
most people. He is captain of Chelsea and England, a one-club man
who already earns around half that amount per week. City may have
fancied the England captain as their signature signing, though what
they would have ended up with is weekly chants of "there's only one
greedy bastard".
Consider instead Manchester United's transfer policy this
summer. With plenty of money in the bank after the sale of Cristiano Ronaldo – up to £100m,
allegedly, depending on how far one trusts the Glazer family's
pledges to Sir Alex Ferguson – the club did not
make the mistake of seeking a like-for-like replacement and
throwing suitcases full of bank notes at a new trickster on the
wing. Such a player does not really exist anyway, but it would not
be United's style to, say, pitch their tent on Barcelona's lawn and
refuse to go away until an offer had been accepted for Lionel
Messi.
United are in a better position than City in that most players
already want to join them, but when that is not the case, think
Alan Shearer in the past or Karim Benzema this summer, they accept
defeat with dignity and look elsewhere. It is interesting that
United have just signed Michael Owen on a free. They might have
liked him in his pomp, but it is simply not United's style to lay
siege to rival clubs or try to wear down their star players with
repeated offers. Everton fans might protest about Wayne Rooney, but
the club needed to sell and in the end the player wanted to go.
Dimitar Berbatov was desperate to leave Spurs once he discovered
United were interested. Ferguson knew he was pushing on an open
door and at least Spurs did what selling clubs have to do and
extracted top price. Forest were looking to sell Roy Keane, Leeds
did not know what to do with Eric Cantona, then could not afford to
keep Rio Ferdinand, and so on.
At risk of provoking an argument within the city, United seem to
know what City have yet to realise. That the more money you spend
on a player the more important it is that he wants to join your
club. He must be excited by the prospect, and keen to make the step
up. If not, don't bother. Money alone is insufficient motivation.
The players United have signed or agreed deals for this summer may
be low key, from Wigan, Newcastle and, in Gabriel Obertan, Bordeaux
reserves, but what links Owen to Antonio Valencia and Obertan is
that they are all thrilled to get the chance to play at Old
Trafford. Not one of them thinks they are about to become the new
Cristiano Ronaldo, but all are flattered to be part of Ferguson's
team-building for the new season.
City have been flashing the cash this summer, or attempting to,
though most of the curiosity still surrounds what sort of team
United will be deploying. Perhaps United have earned that position
over the years, and perhaps City only have their new found wealth
with which to compete. All the same, City could learn a lesson or
two in humility from their illustrious neighbours.
