Standing out: Chelsea have unveiled their new third
strip for next season
Releasing three kits a season has become normal
for many Premier League clubs and it's no different at Chelsea who
have a history of pushing the envelope in design for their change
strip.
And their third kit for the 2012/13 season is no different
with the club revealing a striking yellow and black
number.
In recent years we have seen the club run out in luminous
green, luminous yellow and orange and black in strips that have
garnered attention.
That will also be the case with their latest release which
although features yellow, a longtime staple on Chelsea change
strips, looks more like a goalkeeper's jersey with its flashy
design on the front of the kit.
According to designers adidas, the striking sun graphic on
the front of the black shirt creates a contrast in colours, giving
the impression of power, while the fade in the graphic represents
speed.
The Chelsea badge is black and white and stands out
against the sun graphic.
Although the kit is based on something as hot as the sun
it is laced with adidas' ClimaCool technology, a mixture of heat
and moisture controlling materials, ventilation channels and 3D
fabrics which improve air flow to the skin in the key heat
zones.
Sun coloured mesh panel also feature on the sleeves of the
shirt for better breathability in core sweat zones.
