David Beckham has sold more than 250,000 shirts for his new
club LA Galaxy.
The England midfielder was due to arrive in the US later today
ahead of his official presentation tomorrow.
The club has introduced a new, allwhite kit to coincide with
Beckham's arrival and orders were flooding in before pictures of
the strip had been released.
The shirts with his name and No23 on the back are being sold for
£40 each. Galaxy president Alexi Lalas said: That is a great
start. People were buying them unseen because we are
rebranding.
There is an incredible interest in the Galaxy right now and in
seeing the new Beckham jersey.
Before we couldn't compete, now, it is driven by Beckham and the
coolness factor of a US team.
Beckham's presence at Real Madrid sold more than a million shirts
for the club in his first six months there and they recouped his
£24.5m transfer fee from Manchester United in the first season.
