Read it at the thread Network Marketing Needs A Miracle
Post by ramcem on 14 August 2006 · 05:21 PM
Dear all,
I was doing some research on industries turnover and chance upon
some statistics which I hope to highlight especially on the network
marketing and discount retailing.
These are my personal research and could have contained errors. If
there are indeed errors, I would apologize for any inconvenience
caused.
~Ramcem
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Network Marketing Needs a Miracle
by Ramcem
Network Marketing also known as Multi-Level Marketing started
officially in the late 1940s with a company called Nutrilite. Amway
is currently the world's largest MLM company. Network marketing is
also considered a form of direct selling.
Wal-Mart started in 1962 by Sam Walton with discount retailing in
mind. Started slightly later than Amway, let's see what the whole
of network marketing industry & Wal-Mart, which is just one of
the companies in discount retailing, has achieved.
Based on reliable statistics for the last 5 years, the whole of MLM
industry has an average turnover of US$90 billion. Wal-Mart alone
has an average turnover of US$250 billion, almost 3 times the whole
MLM industry combined. (I just checked that Walmart has broken the
US$300 billion mark for FY ending 31st Jan 2006. The exact figure
is US$312.427 billion.)
Funny, we have the whole of MLM industry competing against a single
company yet Wal-Mart's astonishing results almost crush the whole
MLM industry 3 times over.
Network marketing has been touted as the "future" of doing business
since the days of Nutrilite. After half a century, Wal-Mart alone
leapfrog the whole MLM industry 3 times over. MLM industry has a
long way to go to even break the record of Wal-Mart today, even
longer if Amway were to compete with Wal-Mart.
Don't get me wrong. I love the concept of
network marketing more than discount retailing. If I buy a magic
mattress from Wal-Mart at US$69.90, I get only that mattress even
if I introduce my whole family to buy it. But if I buy that magic
mattress in an MLM company and I introduce to my family, I can get
recurrent income!
Hold on, wait a moment. The same magic mattress in an MLM company
would have cost US$800 or more. So much hot air about MLM being a
subset of direct selling!
Little wonder why the whole of MLM industry can't even beat a
supermarket?
As of last year September 2005, the Walton family occupied the 6th
to 10th position of the richest American with a total combined
wealth of over US$75 billion surpassing even Bill Gates by a third.
Sam Walton would be the world's richest man if he is still alive.
Sam died in 1992.
Of the top 25 richest Americans, none of them come from the MLM
industry. Most of them reached their positions by owning their
companies (non-MLM), casinos, real estate etc.
Adding insult to injury to the MLM industry, Michael Dell occupy
the 4th position after Bill Gates, Warren Buffet & Paul Allen.
Michael Dell started his company using direct selling in 1984, much
later than Amway in 1959. Today, Dell's turnover is about US$50
billion compared to Alticor (Amway's parent company) US$9.6
billion. Michael don't sell computers using direct selling approach
at US$10k a unit.
What went wrong? Network marketing need a miracle.
Y am i still sharing my experince because Paying It Forward is
not about 1 day,1wk ,1mth, 1 yr . I will be here to refresh my
experince hoping that there will be 1 soul less to work extra1,2,3
jobs for 2,3,4,5,6,7,8,years to paid back his debt .
So pls all forumers pls pls do refresh your experience weekly
,monthly(some of them who did not JOIN after reading the forum i
could feel their sense of relieve n happynessssssss)
I just hope someone can hear our voices.
Voices of victims.
Our friends have left us because of us
joining bel`air, our love ones has quarrel with us because of
bel`air - leading to some have even broken up, our family has torn
apart because of bel`air.
We had cut counts...............
WE ARE DESPERATE FOR HELP!
media corp? wan pao? strait times? new paper? or any Parliament
members?????? can help
Forumers are just relating their
experience n including other info to cause awareness to saved
another SOUL.
(Pls help to cause awareness by spreading
this msg- Pay It Forward)www.sgforums.com >look for navigation
>Top Forums > scroll dowm look for MLM n look for
bel'air)
What i did was sending msgssssssss -- HP , email , msn, Posters ,
notice board etc....
Tks to those who help post on notice
boards to cause awareness .
