It's also a great opportunity to con people into paying more for
flowers and food that can be bought any other day.
It's a great time too to emotionally blackmail your partner into
making sure you don't feel left out, even though you claim that
"every day should be Valentine's Day".
people can choose not to buy but i guess most of the people
wanted to do something special on this day for their loved ones.
well.. humans are forgetful and they need reminders like days like
this to remind them not to take their loved ones for granted.