America the
Illiterate
By Chris Hedges
http://www.informationclearinghouse.info/article21239.htm
November 16,
2008 "Truthdig"
-- - We live in two Americas. One America, now the
minority, functions in a print-based, literate world. It can cope
with complexity and has the intellectual tools to separate illusion
from truth. The other America, which constitutes the majority,
exists in a non-reality-based belief system. This America,
dependent on skillfully manipulated images for information, has
severed itself from the literate, print-based culture. It cannot
differentiate between lies and truth. It is informed by simplistic,
childish narratives and clichés. It is thrown into confusion by
ambiguity, nuance and self-reflection. This divide, more than race,
class or gender, more than rural or urban, believer or nonbeliever,
red state or blue state, has split the country into radically
distinct, unbridgeable and antagonistic entities.
There are over 42 million American adults, 20 percent of whom hold
high school diplomas, who cannot read, as well as the 50 million
who read at a fourth- or fifth-grade level. Nearly a third of the
nation’s population is illiterate or barely literate. And their
numbers are growing by an estimated 2 million a year. But even
those who are supposedly literate retreat in huge numbers into this
image-based existence. A third of high school graduates, along with
42 percent of college graduates, never read a book after they
finish school. Eighty percent of the families in the United States
last year did not buy a book.
The illiterate rarely vote, and when they do vote they do so
without the ability to make decisions based on textual information.
American political campaigns, which have learned to speak in the
comforting epistemology of images, eschew real ideas and policy for
cheap slogans and reassuring personal narratives. Political
propaganda now masquerades as ideology. Political campaigns have
become an experience. They do not require cognitive or
self-critical skills. They are designed to ignite pseudo-religious
feelings of euphoria, empowerment and collective salvation.
Campaigns that succeed are carefully constructed psychological
instruments that manipulate fickle public moods, emotions and
impulses, many of which are subliminal. They create a public
ecstasy that annuls individuality and fosters a state of
mindlessness. They thrust us into an eternal present. They cater to
a nation that now lives in a state of permanent amnesia. It is
style and story, not content or history or reality, which inform
our politics and our lives. We prefer happy illusions. And it works
because so much of the American electorate, including those who
should know better, blindly cast ballots for slogans, smiles, the
cheerful family tableaux, narratives and the perceived sincerity
and the attractiveness of candidates. We confuse how we feel with
knowledge.
The illiterate and semi-literate, once the campaigns are over,
remain powerless. They still cannot protect their children from
dysfunctional public schools. They still cannot understand
predatory loan deals, the intricacies of mortgage papers, credit
card agreements and equity lines of credit that drive them into
foreclosures and bankruptcies. They still struggle with the most
basic chores of daily life from reading instructions on medicine
bottles to filling out bank forms, car loan documents and
unemployment benefit and insurance papers. They watch helplessly
and without comprehension as hundreds of thousands of jobs are
shed. They are hostages to brands. Brands come with images and
slogans. Images and slogans are all they understand. Many eat at
fast food restaurants not only because it is cheap but because they
can order from pictures rather than menus. And those who serve
them, also semi-literate or illiterate, punch in orders on cash
registers whose keys are marked with symbols and pictures. This is
our brave new world.
Political leaders in our post-literate society no longer need to be
competent, sincere or honest. They only need to appear to have
these qualities. Most of all they need a story, a narrative. The
reality of the narrative is irrelevant. It can be completely at
odds with the facts. The consistency and emotional appeal of the
story are paramount. The most essential skill in political theater
and the consumer culture is artifice. Those who are best at
artifice succeed. Those who have not mastered the art of artifice
fail. In an age of images and entertainment, in an age of instant
emotional gratification, we do not seek or want honesty. We ask to
be indulged and entertained by clichés, stereotypes and mythic
narratives that tell us we can be whomever we want to be, that we
live in the greatest country on Earth, that we are endowed with
superior moral and physical qualities and that our glorious future
is preordained, either because of our attributes as Americans or
because we are blessed by God or both.
The ability to magnify these simple and childish lies, to repeat
them and have surrogates repeat them in endless loops of news
cycles, gives these lies the aura of an uncontested truth. We are
repeatedly fed words or phrases like yes we can, maverick, change,
pro-life, hope or war on terror. It feels good not to think. All we
have to do is visualize what we want, believe in ourselves and
summon those hidden inner resources, whether divine or national,
that make the world conform to our desires. Reality is never an
impediment to our advancement.
The Princeton Review analyzed the transcripts of the Gore-Bush
debates, the Clinton-Bush-Perot debates of 1992, the Kennedy-Nixon
debates of 1960 and the Lincoln-Douglas debates of 1858. It
reviewed these transcripts using a standard vocabulary test that
indicates the minimum educational standard needed for a reader to
grasp the text. During the 2000 debates, George W. Bush spoke at a
sixth-grade level (6.7) and Al Gore at a seventh-grade level (7.6).
In the 1992 debates, Bill Clinton spoke at a seventh-grade level
(7.6), while George H.W. Bush spoke at a sixth-grade level (6.8),
as did H. Ross Perot (6.3). In the debates between John F. Kennedy
and Richard Nixon, the candidates spoke in language used by
10th-graders. In the debates of Abraham Lincoln and Stephen A.
Douglas the scores were respectively 11.2 and 12.0. In short,
today’s political rhetoric is designed to be comprehensible to a
10-year-old child or an adult with a sixth-grade reading level. It
is fitted to this level of comprehension because most Americans
speak, think and are entertained at this level. This is why serious
film and theater and other serious artistic expression, as well as
newspapers and books, are being pushed to the margins of American
society. Voltaire was the most famous man of the 18th century.
Today the most famous “person” is Mickey Mouse.
In our post-literate world, because ideas are inaccessible, there
is a need for constant stimulus. News, political debate, theater,
art and books are judged not on the power of their ideas but on
their ability to entertain. Cultural products that force us to
examine ourselves and our society are condemned as elitist and
impenetrable. Hannah Arendt warned that the marketization of
culture leads to its degradation, that this marketization creates a
new celebrity class of intellectuals who, although well read and
informed themselves, see their role in society as persuading the
masses that “Hamlet” can be as entertaining as “The Lion King” and
perhaps as educational. “Culture,” she wrote, “is being destroyed
in order to yield entertainment.”
“There are many great authors of the past who have survived
centuries of oblivion and neglect,” Arendt wrote, “but it is still
an open question whether they will be able to survive an
entertaining version of what they have to say.”
The change from a print-based to an image-based society has
transformed our nation. Huge segments of our population, especially
those who live in the embrace of the Christian right and the
consumer culture, are completely unmoored from reality. They lack
the capacity to search for truth and cope rationally with our
mounting social and economic ills. They seek clarity, entertainment
and order. They are willing to use force to impose this clarity on
others, especially those who do not speak as they speak and think
as they think. All the traditional tools of democracies, including
dispassionate scientific and historical truth, facts, news and
rational debate, are useless instruments in a world that lacks the
capacity to use them.
As we descend into a devastating economic crisis, one that Barack
Obama cannot halt, there will be tens of millions of Americans who
will be ruthlessly thrust aside. As their houses are foreclosed, as
their jobs are lost, as they are forced to declare bankruptcy and
watch their communities collapse, they will retreat even further
into irrational fantasy. They will be led toward glittering and
self-destructive illusions by our modern Pied Pipers—our corporate
advertisers, our charlatan preachers, our television news
celebrities, our self-help gurus, our entertainment industry and
our political demagogues—who will offer increasingly absurd forms
of escapism.
The core values of our open society, the ability to think for
oneself, to draw independent conclusions, to express dissent when
judgment and common sense indicate something is wrong, to be
self-critical, to challenge authority, to understand historical
facts, to separate truth from lies, to advocate for change and to
acknowledge that there are other views, different ways of being,
that are morally and socially acceptable, are dying. Obama used
hundreds of millions of dollars in campaign funds to appeal to and
manipulate this illiteracy and irrationalism to his advantage, but
these forces will prove to be his most deadly nemesis once they
collide with the awful reality that awaits us.