‘The Truth Behind APP’s Greenwash‘ report details how the
company has made the same promise about moving to 100%
plantation-sourcing (ie using non-native timber) on four separate
occasions - missing self-imposed deadlines in 2004, 2007 and
2009.
APP now says it will meet its commitment by 2015 - but we have our
doubts.
As well as the immediate environmental damage, of course, there’s
also the devastating contribution made to global warming by the
release of greenhouse gases from this deforestation. Calculations
suggest the carbon footprint of APP paper could be more than 500
times the company’s claim, and 10 times the North American pulp and
paper sector average.
Many global buyers, including some of the biggest paper users in
the world, have already ceased purchasing from SMG/APP. But APP
still sells office paper, packaging and other products, and is
increasingly expanding globally into tissue products like toilet
paper.
We urge all global buyers and investors to
read the report and join the
growing list of responsible companies that have cut all ties with
SMG/APP - including UK and global names like Marks & Spencer,
Tesco, Sainsbury, Office Depot, Staples, Kraft, Mattel, Adidas,
Woolworths, Nestlé, Unilever; Ricoh, Fuji Xerox, Gucci and Lego.
Many others have cancelled their contracts quietly or have
committed to avoid buying from the company.
Please help end APP’s shameless destruction of Indonesia’s tropical
forests and the homes of Sumatra’s last surviving tigers.
You can…
http://www.wwf.org.uk/rss/rss.cfm?8C4C84FD-AE37-2CB7-EFDC7DA5BEFFD5E0