Nominations Open For Flagship PublicAffairsAsia Gold Standard
Awards 2011
HONG KONG, Sept. 5, 2011 /PRNewswire-Asia/ -- Nominations have
opened for the flagship 2011 PublicAffairsAsia Gold Standard Awards
with under seven weeks until the deadline for entry.
The Gold Standard Awards recognise excellence in public affairs,
communications, corporate sustainability and stakeholder
engagement, and will be judged by a top-flight panel from across
the Asia Pacific region.
New categories in the 2011 line up include The Gold Standard
Award for Public Private Partnership, The Gold Standard Award for
Corporate Financial Communications, The Gold Standard Award for
Public Relations Consultancy and The Gold Standard Award for
Corporate Responsibility. These new awards join a wide selection of
categories which include country and trade promotion, diplomatic
engagement and social media engagement.
Once again, the awards will recognise a top-level in-country or
regional public affairs or communications practitioner through The
Prospect Gold Standard Award for Professional Excellence. The PA
industry will also identify the achievement of a political leader
or campaigner through the open nomination Gold Standard Award for
Political Communications.
Commenting on the awards, Steven R. Okun, the director of public
affairs at KKR and the awards chairman, said: "The Gold Standard
Awards are the only programme which celebrates the collaborative
public affairs and communications achievements of corporations,
government agencies, specialist consultancies, trade groups and
NGOs in Asia Pacific."
The judges include over 40 senior practitioners from public
affairs and corporate communications across business, government
and the NGO community.
Okun added: "By nominating, or being nominated, you can promote
the important work carried out by professional communicators,
business, diplomats, governments and NGOs across Asia Pacific.
Whether for your work in government relations, issues management,
social media, trade promotion or good governance, we encourage you
to become involved."
The full details on the 2011 awards programme, categories and
sponsors can be found below and at the website www.goldstandardawards2011.com .
The 2011 Sponsors and Categories:
THE GOLD STANDARD AWARD FOR CORPORATE RESPONSIBILITY
Sponsored by: AmCham-China
This award is made to identify excellence in the development of
a CSR, sustainability or good governance project which enhances
corporate reputation. It is open to corporations, NGOs and public
bodies who can show commitment to sustainable business practices,
governance values or corporate responsibility either through a
single campaign, case study or broader corporate commitment to
these outcomes.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation, outcomes
achieved through a project or broader corporate commitment to
corporate responsibility.
THE GOLD STANDARD AWARD FOR COUNTRY OR TRADE PROMOTION
Sponsored by: Qantas Airways Limited
This award recognises effective communications and public
affairs activity in the promotion of a country, industry or trade.
It focuses on the work of chambers of commerce, embassies, trade
and industry groups and government trade promotion agencies. It is
open to any domestic, regional or global trade promotion activity
connected to the Asia Pacific region.
Entry Advisory: The entry must not exceed 1000 words and
illustrate how the body is effectively promoting its core industry,
national or regional trade related aims and objectives.
THE GOLD STANDARD AWARD FOR CORPORATE FINANCIAL
COMMUNICATIONS
Sponsored by: Kreab Gavin Anderson
This award is designed to identify excellence in corporate
financial communications, government relations or regulatory
affairs. It is open to corporations, financial institutions,
government agencies or regulatory bodies active in the financial
communications arena. Entrants should show "Gold Standard"
excellence in areas such as M&A communications, IPO
communications or regulatory or governmental affairs.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation and outcomes
of a financial communications or related governmental/regulatory
public affairs campaign. Nominations from the agency sector in this
category should be lodged in the name of the corporation or
governmental agency for whom any work was conducted. Third parties,
such as public relations consultancies, can act as the nominator
where the nominee is a client.
THE GOLD STANDARD AWARD FOR DIPLOMATIC ENGAGEMENT
Sponsored by: News Corporation
This award identifies excellence in diplomatic engagement
through the nomination of any ambassador, embassy or diplomatic
mission. It recognises achievement in corporate public affairs in
areas such as the promotion of trade, economic, political or
cultural relations. Nominations can be made by diplomatic missions
themselves or by a third party, such as a foreign ministry, a
partnering corporation, trade group, chamber of commerce or NGO.
Entries must show achievement of a desired strategy or outcome
following a process of external engagement by the ambassador,
embassy or consulate.
Entry Advisory: Please provide no more than 1000 words with
particular reference to a project or broader engagement strategy
developed by an ambassador or diplomatic mission. There is no entry
fee for nominations lodged by embassies or consulates.
THE GOLD STANDARD AWARD FOR ISSUES MANAGEMENT AND CRISIS
COMMUNICATIONS
Sponsored by: EON, The Stakeholder Relations Firm
This category requires nominations outlining excellence by any
corporation, government, NGO or agency in communicating key
messages in the management of an "issue" or "crisis". It is open to
entrants from all sectors which can show a "Gold Standard" response
to an event which took place in the 18 months prior to the close of
nominations.
Entry advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation and outcomes
achieved by the body in the preparation for, or handling of, a
crisis or issue.
THE GOLD STANDARD AWARD FOR NGO ENGAGEMENT
Sponsored by: Weber Shandwick
This award identifies excellence in NGO engagement with external
groups. It applies to domestic and international NGOs operating in
Asia Pacific or to Asian NGOs operating overseas. Nominations
should identify "Gold Standard" achievement by an NGO in its
strategic engagement with government, business or civil society.
Nominations can be self made or by a third party, such as a fellow
NGO/corporation/chamber of commerce or government agency.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation and outcomes
achieved through NGO engagement. There is no entry fee for
nominations lodged by NGOs.
THE GOLD STANDARD AWARD FOR PUBLIC PRIVATE PARTNERSHIP
Sponsored by: Food Industry Asia
This award recognises excellence in any project involving both
the public and private sector in Asia Pacific. It reflects the
growing importance of public private partnerships in areas such as
health promotion, environmental protection and the delivery of
public services. The award will be made to the partnership group in
recognition of the public affairs and communications engagement,
execution and outcomes connected to their PPP programme.
Entry Advisory: Nominations of no more than 1000 words can be
lodged by any of the participants of the public private partnership
and must illustrate how the collaboration achieved a pre-determined
outcome utilising effective public affairs, government relations or
communications.
THE GOLD STANDARD AWARD FOR SOCIAL MEDIA COMMUNICATIONS
Sponsored by: Hewlett Packard
This award recognises excellence in the use of social media as a
communications tool by business, governments or NGOs. Entrants must
show how social media has been used to effectively communicate with
target stakeholder groups and has achieved desired outcomes.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation and outcomes
achieved by the social media communications campaign or
strategy.
THE GOLD STANDARD AWARD FOR STAKEHOLDER ENGAGEMENT
Sponsored by: Henry Hale Maguire
This award identifies excellence in a strategy or campaign
engaging stakeholders such as government, the media, regulators,
employees and the public. It is open to corporations, governments,
embassies, NGOs and trade groups represented in Asia Pacific or
representing Asian interests outside Asia. Outcome based it will
show how a process of planned engagement has achieved a positive
outcome with stakeholders.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the planning, implementation and outcomes
achieved through the process of stakeholder or governmental
engagement.
Professional Categories:
THE GOLD STANDARD AWARDS FOR 'CONSULTANCY OF THE YEAR'
CATEGORY A: PUBLIC AFFAIRS CONSULTANCY OF THE YEAR
Sponsored by: The Research Pacific Group
This award identifies public affairs excellence by a consultancy
at either the in-country office or regional network level. It is
open to public affairs and public relations consultancies operating
in Asia Pacific who have developed service offerings in the areas
of public affairs, government relations and corporate affairs.
Entrants must illustrate excellence in benchmark areas such as such
as client relationships and deliverables, professional team
development and business growth.
CATEGORY B: PUBLIC RELATIONS CONSULTANCY OF THE YEAR
Sponsored by: PR Newswire
This award identifies corporate public relations and
communications excellence by a consultancy at either the in-country
office or regional network level. It is open to public relations
and communications consultancies operating in Asia Pacific who
deliver service offerings in the areas of corporate communications
and corporate public relations. Entrants must illustrate excellence
in benchmark areas such as client relationships and deliverables,
professional team development and business expansion.
Entry Advisory: For categories A and B entrants should provide
no more than 1000 words with particular reference to the key
benchmarks identified above.
THE GOLD STANDARD AWARD FOR 'IN HOUSE' TEAM OF THE YEAR
Sponsored by: Vriens & Partners
This award identifies excellence in an in-house public/corporate
affairs or communications team in Asia. It is open to global and
domestic corporations, government agencies and NGOs. Entries are
expected to demonstrate the development of functions such as
corporate communications/public affairs/government relations and
illustrate its importance and contribution to broader business
goals and strategy.
Entry Advisory: Please provide no more than 1000 words with
particular reference to the key benchmarks identified above.
THE PROSPECT GOLD STANDARD AWARD FOR PROFESSIONAL
EXCELLENCE
Sponsored by: Prospect
This award recognises achievement by a communications, corporate
or public affairs professional connected to the Asia Pacific
region. It is open to senior corporate or consultancy
communications and public affairs professionals who are seen as
leaders among their peer-groups and the broader corporate affairs
and communications industry in Asia Pacific.
Entry Advisory: In no more than 1000 words entries should
illustrate how the career achievements by the nominee identify them
as an industry leader in the Asia Pacific region.
THE GOLD STANDARD AWARD FOR POLITICAL COMMUNICATIONS
Sponsored by: eBay
This category recognises excellence in political communications.
It is open to anyone or any corporate, NGO or governmental group to
nominate a politician, public figure or campaigner who has shown
significant achievement through their communications over the
previous 18 months. Nominations are invited from individuals and
organisations.
Entry Advisory: Please provide no more than 400 words to
describe how the nominee has displayed excellence in their
communications and engagement with target audiences. There is no
nomination fee for this category, for which nominations close on
December 1, 2011.
For more information please contact:
Craig Hoy
Executive Director
PublicAffairsAsia
Tel: +66-8483-79403
Email: [email protected]
SOURCE PublicAffairsAsia