KUALA LUMPUR, Malaysia /PRNewswire/ -- The
Kuala Lumpur Fashion Week Ready To Wear (KLFW) 2015 was hosted
by Andrews Models from 12th - 16th August 2015, at Pavilion Kuala Lumpur. KLFW presents
'THE RUNWAY COLLECTION' - a runway-worthy selection of
distinctive new lines and structures that have yet to make it to
the mass market.
This
year, niche luxury perfume house Fragrance Du Bois, is proud to be
the Official Fragrance Partner for KLFW.
Fragrance Du Bois invites all Fashion Week attendees to
their booth (located in front of COACH), to experience its range of
exclusive and exotic fragrances.
Fragrance Du
Bois is acknowledged to be the only fragrance brand in
the world that guarantees the use of only sustainably sourced pure
Oud oil (from its very own plantations), in its breathtaking
creations, all of which are specially handcrafted by some of the
world's leading and most innovative perfumers. The extremely rare
and precious oil is provided exclusively by Asia Plantation
Capital, the trusted source of pure Oud oil, whose sustainable and
wholly-owned plantations are currently producing some of the
highest quality Oud oil in the market today.
With a
range of exclusive fragrances that evoke a sense of nostalgia and
sophistication, Fragrance Du Bois has gained a loyal following
worldwide, ignited by curiosity and a fascination for the
luxuriously heady scent of Oud. Apart from its beguiling and
intoxicating perfumes, Fragrance Du Bois is also attracting
significant attention as an eco-friendly brand among a discerning
worldwide clientele looking for natural, sustainable and high
quality ingredients in their purchases.
Fragrance Du Bois -- The Official Fragrance of the
Kuala Lumpur Fashion Week RTW 2015
Kuala
Lumpur Fashion Week Ready to Wear was conceived in 2013 as a
'business to consumer' platform for Malaysian designers to 'strut
their stuff' and showcase their collections. In previous years, the
event has provided an excellent opportunity to exhibit the
innovation and creativity that has become such a strength in the
Malaysian fashion industry for both local and international
customers.
In
2014, the Fashion Week managed to bring more than 100,000 people
together over five days at Pavilion Kuala Lumpur, and has created
visibility to more than seven million visitors throughout the three
month promotional period and the main Fashion Week itself.
The
sponsorship is part of Fragrance Du Bois' aim to increase
and enhance its brand awareness, and the source of its sustainable
Oud Oil from Asia Plantation Capital. With the excitement and
interest that Kuala Lumpur Fashion Week is
generating, Fragrance Du Bois is delighted to be associated
with an event that reflects the values and ethos of its exclusive
brand.
About Fragrance Du
Bois
Fragrance Du
Bois is a niche luxury perfume house working closely
with sustainable plantations in Asia, bringing exciting new 100% organic Oud oil based
fragrances to exclusive markets worldwide. Sustainably sourcing the
finest raw materials across the globe, working with French
perfumers to create a full range of products and also providing
bespoke fragrance services, Fragrance Du Bois is personal luxury
with conscience. With exclusive fragrance lounges around the world,
in Dubai, Hong Kong, Thailand, Malaysia and Singapore, Fragrance Du Bois creates only the finest
experience in bespoke perfumery.
Fragrance Du
Bois is known as Parfums Du Bois in France and in non-French speaking markets, as
Fragrance Du Bois.
About Asia Plantation Capital
Quick
facts:
Asia
Plantation Capital is the owner and operator of a diverse range of
commercial plantation and farming businesses across
the Asia-Pacific region and around the world, and is
part of the Asia Plantation Capital Group of associated companies.
Its focus is on multicultural and diverse plantation projects
geared to the domestic and commercial demands of the countries in
which it operates. Working closely with and supporting local
communities, is an underlying core principle of the Asia Plantation
Capital business, providing social and cultural support, as well as
investment, to move these communities away from deforestation and
illegal logging activities, previously seen as a main source of
income in some regions of Asia.
Established officially in 2008 (although operating privately since
2002) the group now has plantation and agricultural projects on
four continents, with operational projects at various stages
in Thailand, Malaysia, China, Laos, India,Cambodia, Sri
Lanka, Myanmar, Vietnam, North America and Europe.
Promoting the use of sustainable and certified wood is the best way
of preventing deforestation, protecting biodiversity and combatting
poverty in the tropical rainforest regions. For the yachting sector
(a major user of teak) which strives for excellence and which is
already involved in environmental efforts, this is also a way of
ensuring that no wood from illegal logging is used.
Zureina Maidin
PR & Marketing
Director, Malaysia
[email protected]
+60-13-774-1009
Zaahira Muhammad
Senior PR & Marketing
Executive, Malaysia
[email protected]
+60-12-203-5344
Photo
- http://photos.prnasia.com/prnh/20150817/8521505329