
SINGAPORE /PRNewswire/
-- DHL, the world's leading logistics company, scooped its seventh
consecutive Trusted Brand Award in the 'Airfreight/Courier Service'
category in Asia at
the highly regarded Reader's Digest Trusted Brands Awards 2015.
Beating the competition in five major markets, DHL extended its
market-leading positions in Hong
Kong, Singapore and Taiwan by
winning the Platinum awards – a first for Taiwan which
achieved Gold in 2014. DHL Express Malaysia retained its position
as market leader with another Gold award; it was joined at the top
by DHL Express Philippines, voted Gold by readers for the first
time.
In its 17th year,
the Reader's Digest Trusted Brand award is based on a survey
comprising 7,000 respondents in seven markets
across Asia - Hong
Kong, Taiwan, India, Malaysia, Philippines, Singapore,
and Thailand.
DHL has secured top rankings in all markets whose Trusted Brand
Awards feature the 'Airfreight/Courier Service' category.
Jerry
Hsu, CEO, DHL Express Asia Pacific, "Every company can have
a great year but delivering consistent excellent service year after
year is what counts when it comes to gaining the trust of customers
and being the reliable partner they need to grow their businesses.
Trust is at the heart of our brand and DHL has been building that
trust in Asia for
over 40 years. To have our achievements independently benchmarked
in such a respected program as the Reader's Digest Trusted Brand
Award inspires us to set the benchmark ever higher. I am very proud
that we have clearly improved our performance, particularly
in Taiwan and the
Philippines, in the past year.
"Currently, we are accelerating our investment in new
fuel-efficient vehicles to cut CO2 emission
and enhance operational efficiencies. Keeping our customers' needs
in mind, we continually expand our service offerings and also added
capacity between Asia and
the US, and intra-Asia.
At DHL, we know that to succeed, we must keep customers satisfied,
design innovative products and deliver the best service."
The Reader's Digest Asia's Most Trusted Brands surveyed over 7,000
readers to score companies based on trustworthiness, credibility,
quality, value, and understanding of customer needs, innovation and
social responsibility. By beating its closest competitors with
significantly higher scores, DHL in Hong
Kong, Singapore andTaiwan were
conferred the Platinum award. To achieve the Gold standard
in Malaysia and Taiwan,
DHL must be a clear market leader in its category. To receive the
prestigious overall Asia's Most
Trusted Brand Award, it needed to be a leader in three markets. In
2015, DHL has extended this lead from four to five markets.
DHL is at the forefront of innovations, new services and routes
that set the standard for the international delivery of
time-sensitive shipments in the region and beyond. In 2014, DHL
invested in new vehicles with more fuel-efficient engines,
including electric and battery-operated ones. Energy efficiencies
were also achieved across the region through more efficient ground
operations, energy-efficient buildings, better climate control
management and new IT infrastructure. These achievements, supported
with staff commitment in every country to adopt best practices,
offer suggestions and solutions that make the business more
sustainable, has helped DHL achieved a 23% improvement in 2014 in
its group-wide program to achieve a 30 per cent CO2 efficiency
improvement by 2020.[1]
DHL Express serves more than 600,000 customers in over 40 countries
and territories in Asia
Pacific with around 22,000 employees. Its network is
served by a comprehensive air network of approximately 20 dedicated
aircrafts operating out of four main regional air hubs and
utilizing around 790 daily domestic and international flights per
day. In 2014, DHL enhanced its Asia air
network in view of the enormous growth potential
in Asia
Pacific with the launch of a new intra-Asia flight,
connecting the economies of Thailand, Vietnam and Hong
Kong.
DHL received the awards in ceremonies held by Reader' Digest
in Singapore on June
18, Hong
Kong on June
23and Taiwan on June
25.
Inaugurated in 1999, the annual Reader's Digest Asia's Trusted
Brands Awards aim to identify brands in Asia that
have gained prominence and confidence among consumers. Helmed by
the world's largest-selling magazine and independently conducted by
Ipsos, the survey is carried out via written questionnaires, and
interviews over the telephone, online or in person, with consumers
for over 42 categories per country. It is widely regarded as
representative of the views of consumers in Asia,
providing a credible source of review on the most trusted brands in
the region.
– End –
DHL
– The logistics company for
the world
DHL is the
leading global brand in the logistics industry. DHL's family of
divisions offer an unrivalled portfolio of logistics services
ranging from national and international parcel delivery,
international express, road, air and ocean transport to industrial
supply chain management. With more than 325,000 employees in over
220 countries and territories worldwide, they connect people and
businesses securely and reliably, enabling global trade flows. With
specialized solutions for growth markets and industries including
e-Commerce, technology, life science and healthcare, energy,
automotive and retail, a proven commitment to corporate
responsibility and an unrivalled presence in developing markets,
DHL is decisively positioned as "The logistics company for the
world".
DHL is part of Deutsche Post DHL Group. The Group generated
revenues of more than 56
billion euros in 2014.
[1]
Reduction is for the Group's own operations and those of its
transportation subcontractors, compared to 2007 levels
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