2011-03-01 11:00 
SINGAPORE and SAN FRANCISCO, March
1, 2011 /PRNewswire-Asia/ -- MOL AccessPortal Berhad (MOL) and
Zynga Inc today announce the launch of Zynga Game Cards in Asia to
provide an easy way for players to pay for virtual goods in their
favorite Zynga games. Zynga Game Cards will be available for
purchase in more than 500,000 outlets in six Asian countries
including Malaysia, India, Indonesia, Philippines, Singapore and
Thailand.
MOL, one of Asia's leading providers
of monetization for online games, virtual worlds and social
networking sites, is partnering with Zynga to offer Zynga Game
Cards for the first time in many of these Asian markets.
Known across the globe for its
widely popular games such as CityVille, FarmVille, Mafia Wars, and
Poker, Zynga is committed to continually enhancing players'
enjoyment and by offering dedicated game cards, Zynga is providing
more options for users in these markets. Zynga Game Cards are
available in smaller currency values, which will give players more
choices for amounts they want to spend on virtual goods within the
game and will be available for use with Zynga's most popular
games. The announcement follows the recent launch of Zynga's
newest game phenomenon, CityVille in Indonesian marking its first
game to be offered in the Indonesian language and further
signifying its dedication to this region.
Ganesh Kumar Bangah, MOL's president
and chief executive officer said, "MOL is committed to providing
highly effective monetization solutions for the social web
including social gaming communities. Zynga offers an exceptionally
diverse and high quality range of games for their very large
community of members. We are excited to partner with them and help
generate real revenues from our offer network while enhancing the
gaming experience and engagement of Zynga's audience."
MOL is making Zynga Game Cards
available across the six countries in channels such as:
The partnership reaffirms the
growing popularity of online gaming in Asia. According to a new
study by ABI Research, Asia will be the major force in pushing
global online games sales which will hit just over US$20 billion in
2012.
As part of the partnership, MOL will
make Zynga Game Cards available in values of US$2, US$5 and US$10.
MOL customers can now also convert their existing MOLPoints virtual
currency into Zynga Game Cards.
Consumers in Asia can begin
redeeming Zynga Game Cards immediately. For more information,
please visit:http://www.mol.com/zynga.
Hi-res company's logos, executive
and Zynga game cards photos can be downloaded at:http://www.flickr.com/molpr
About MOL AccessPortal
Berhad
MOL AccessPortal Berhad (MOL) is one
of Asia's leading payment service providers. MOL handles over 60
million transactions with an annual payment volume of more than
US$200 million. MOL leverages on a network of more than 540,000
physical payment collection points across more than 75 countries.
It is also linked online to 88 banks in 9 countries worldwide. MOL
is headquartered in Malaysia with offices across Asia Pacific. For
more information, visit http://www.mol.com.
About Zynga
Inc.
Zynga Inc. is the world's largest
social game developer with more than 250+ million monthly active
users playing their games which include CityVille, FarmVille,
FrontierVille, Mafia Wars, Zynga Poker, Cafe World, and Treasure
Isle. Zynga Inc. games are available on a number of global
platforms including Facebook, MySpace, Yahoo, the iPad and iPhone.
Through Zynga.org, Zynga players have raised more than US$6 million
for world social causes. Zynga Inc. is headquartered in San
Francisco. For more information, visithttp://www.zynga.com or http://www.zynga.org.
Press Contacts:
Carolyn Chan
MOL AccessPortal
+60-12-210-6291 (Malaysia)
[email protected]
Michelle Kramer
Zynga
+1-415-519-6645 (US)
[email protected]
SOURCE MOL AccessPortal Berhad;
Zynga Inc.