2010-09-27 17:00 
DDB and BBDO Win Agency of
the Year Awards
SINGAPORE, Sept. 27
/PRNewswire-Asia/ -- Omnicom Group (NYSE: OMC) agencies garnered
top honors at the Spikes Asia Advertising Festival in Singapore,
winning all Agency of the Year titles, four out of seven Grand Prix
and the most Gold awards.
DDB was crowned Network of the Year,
with BBDO finishing in the third spot. Agency of the Year top
honors went to DDB New Zealand Auckland, followed by Clemenger BBDO
Melbourne and Colenso BBDO Auckland. Colenso BBDO Auckland was
named Media Agency of the Year, with BBDO India Gurgaon finishing
third.
BBDO agencies scooped four Grand
Prix and more Gold awards than any other network at the festival.
Clemenger BBDO Melbourne won the Grand Prix in the TV/Cinema
category for the Fosters Slow Mo for Carlton Draught and the Grand
Prix in Radio for Mars Petcare's Chum dog food. Colenso BBDO
Auckland clinched the Grand Prix in the Outdoor category for the
launch of The Pacific TV Show and the Grand Prix in Media for
Yellow Pages.
TBWA won accolades with
TBWA\Hakuhodo, picking up four Silver and four Bronze awards in
seven out of 11 categories. Creative Juice Bangkok snagged a Gold
for its outdoor campaign for 3M's Cushion Wraps. TBWA\Tequila
Singapore received a Bronze in Direct and Sales Promotion and a
Silver in TV/Cinema for Africa for Standard Chartered
Bank.
Tim Love, CEO, Omnicom, APIMA (Asia
Pacific, India, Middle East and Africa), said, "The results signify
the collective strengths of our agencies' inspired creativity and
innovation on behalf of our clients in the region."
DDB Asia Pacific walked away with
the most awards in the show, with winning entries from DDB Group
agencies across the region, including Australia, Hong Kong, India,
the Philippines, Singapore, Shanghai, Sydney, Rapp and Tribal
DDB.
John Zeigler, Chairman & CEO,
DDB Group Asia Pacific, Japan and India, said, "Spikes Asia is a
creativity festival, the leading award show on this side of the
world. It celebrates the work. It's been quite a journey and
a reflection of the quality of our DDB talent to get to the
top."
The Spikes Asia Advertising Festival
is Asia-Pacific's industry-defining festival for advertising and
creativity. The festival, a collaboration of Cannes Lions and
Haymarket, is one of the most authoritative and influential
advertising awards presentations in creative excellence across
different advertising and marketing platforms in the region.
The categories of the illustrious
Spikes Awards include Outdoor, Radio, Print, Digital, Direct and
Sales Promotion, Design, Media, TV/Cinema Craft, Print Craft,
Integrated and TV/Cinema. Six juries comprised of leading
international and regional creative professionals form the judging
panels.
For a full winner's list, please
refer to the official festival website http://www.spikes.asia/winners/2010.
About Omnicom Group
Inc.
Omnicom Group Inc. (NYSE: OMC) is a
leading global marketing and communications company (http://www.omnicomgroup.com).
Omnicom's branded networks and numerous specialty firms provide
advertising, strategic media planning and buying, digital and
interactive marketing, direct and promotional marketing, public
relations and other specialty communications services to over 5,000
clients in more than 100 countries and regions.
SOURCE Omnicom Group Inc.