ADT Offers the First Sensormatic Pinless Anti-Shoplifting Tag to
Help Retailers Protect More Merchandise from Theft
BANGALORE, July 20 /PRNewswire-Asia-AsiaNet/ --
Pinless Tag Securely Attaches to Items Such as
Jeans, Leather Goods, Shoes and Handbags Without Piercing
Merchandise
ADT Security Services today introduced the
Sensormatic Ultra Tag, its first secure, pinless anti-shoplifting
tag. It can help retailers protect a broad range of items including
jeans, leather goods, shoes and handbags that might be more
difficult to tag with traditional anti-theft tags, which are pinned
to products. The new tags not only help retailers protect more
merchandise and decrease losses, they also enhance the customer
shopping experience by allowing retailers to openly display items
for easy access by the consumer.
(Photo:
http://www.prnasia.com/sa/2010/01/20/20100120335963.html )
Designed with an adjustable spring-loaded metal
clip, the Sensormatic Ultra Tag easily attaches to products without
penetrating any material. The clip compresses firmly onto
merchandise, closing tightly enough to prevent unauthorized removal
without damaging items. Its one-piece design allows the Sensormatic
Ultra Tag to be more easily applied and removed at the checkout
counter.
Retailers need solutions that address a variety of
tagging challenges for merchandise such as leather goods and
high-end apparel, according to Kelvin Lam, Vice President of Retail
and Security Products, ADT Security, Asia Pacific. "It can be more
difficult to place anti-theft devices on certain merchandise. This
pinless tag is a great way for retailers to help limit losses while
offering the same visual deterrent as more traditional
anti-shoplifting tags," he said. "The more options we give our
retailers, the more effectively they can protect their merchandise
and limit losses while better serving their customers."
The benefits of the Sensormatic Ultra Tag
include:
-- An adjustable metal clip that accommodates a
wide variety of products
including shoes, handbags, clothing,
sporting goods and other
hard-to-tag items
-- One-piece construction makes for easy and quick
tagging of merchandise,
so products are quickly available for
purchase
-- A small, sleek design that is a strong visual
deterrent without
detracting from the merchandise on
display
-- A high level of security as the tag remains
firmly in place and is
extremely difficult to remove without
damaging the merchandise
-- Ease of removal by authorized staff improving
customer service at
checkout
The Sensormatic Ultra Tag is the latest tagging
solution from the Sensormatic Ultra Tag portfolio. Like all other
Ultra Tag products, the pinless version is compatible with the
high-strength Ultra Tag magnetic decoupler. It can be seamlessly
integrated into any store environment that currently employs Ultra
Tag protection. Ultra Tag is a Sensormatic brand that is used
exclusively outside North America. Within North America, this
solution is marketed as Ultra Lite.
About ADT Security Services
ADT Security Services, a Tyco International
company, is the world's largest provider of electronic security
services to more than seven million commercial, government and
residential customers worldwide. ADT's total security solutions
include intrusion, fire protection, closed circuit television,
access control, critical condition monitoring, electronic article
surveillance, radio frequency identification (RFID) and integrated
systems. ADT's website address is http://www.adt.com/global
About the Sensormatic Retail Solutions
Portfolio
The industry-leading Sensormatic Retail Solutions
portfolio offers vital loss prevention and operational improvement
technologies and solutions. Backed by more than 1,500 patents, the
Sensormatic solutions portfolio is sold through ADT and authorized
business partners around the world. From the front of the store
through the entire retail supply chain, Sensormatic solutions help
keep losses lower - and profits higher. Today, over 80 percent of
world's top 200 retailers that use EAS rely on Sensormatic
solutions, which include EAS, source-tagging, data analytics and
in-store, item-level intelligence applications. Sensormatic
forward-thinking solutions also include dual EAS-RFID technology
that provides item-level security and visibility in an
ever-changing retail environment. For more information, please
visit http://www.sensormatic.com .
Media Contact:
ADT Security
Shee Liang Mey
Manager, Communications, Asia Pacific
Tel: +65-6389-8241
Email: [email protected]
SOURCE: ADT Security Services