
New Zealand winemaker Kim Crawford has joined forces with
Populence, an artisanal popcorn maker in New York City, to create a
Sauvignon Blanc wine flavored kettle popcorn
In addition to being vegan and GMO- and gluten-free, Populence’s
Wine flavored popcorn appears to be a first for the industry. The
candied popcorn’s flavor is described as “bright and zesty” and
Populence says “it pairs beautifully with the wine, just as it is
meant to be enjoyed.” Populence is a bricks and mortar
“popcorn bar” known for its “inventive flavors” that
are handmade on-site fresh every day.
Populence also seems to be a company with a heart. The popcorn is
made with organic GMO -free popcorn kernels, as are all of
Populance’s flavors (no small feat, I might add). All
Populence’s flavors are also vegan and all but one (Jalapeno
Cheddar) is vegan. This seems to be part of a clear sourcing
mission.
Populence strives to use only the best whole-ingredients and
non-genetically modified, or heirloom ingredients are in their
original state. Sourcing locally is good for the environment and it
also supports local farmers.
In-lieu of expensive advertising campaigns, Populence supports
local charities that help feed the hungry. A message from Maggie,
the owner, is also posted on the website:
I love combining organic heirloom and whole ingredients to create
gourmet popcorn flavors. To me, the perfect snack satisfies both a
sweet and salty crunch but remains low in calories, low in fat, and
is gluten-free made with all-natural ingredients. I began making my
own gourmet popcorn flavors to satisfy my cravings in a healthy
way.
Sadly, the wine flavored kettle corn isn’t cheap. A 1 Gallon Tin is
$35.00, a 2 Gallon Tin is $48.00 and if you want to try it a
sampler bag of 3 cups it will set you back $8.00.

