I am just wondering, Mediacorp is such a huge organisation but
they still charge 30c for sms. I mean, the other providers of radio
in sg like SPH and Safra don't charge any premium for sms-ing the
station. As far as we know, these 2 organisations are, in radio
broadcasting terms, much smaller than Mediacorp. However, they
still can afford to give the public free sms and thereby greater
channels of interaction with the DJs. Since Mediacorp is so much
richer, why can't they do the same as well?