from consumer psychology POV, FEP is not famous for hp
shops...
and then, xmm and xdd are goin there for fashion items....
hp is like a "side dish".... for this matter, a very expensive
"side dish"
unless they oredi prepared the money to go and buy a hp, they wun
happen to walk past and eh~ today i feel like buying a hp
leh.......
crowd got... weekends packed like dunno wat
but the crowd is there for another focus...
to let the idea of a new hp store set in, ur shop has to be there
to let ppl see and create impression.....
though one day u have 500 ppl walking past but no buy, the 500 ppl
would have seen ur shop and keep it at the back of their
mind.....
so tt next time when ppl think of buying hp and if they jus happen
to shop in FEP oso, they will rber ur shop....
but since oredi got other hp shops liao... u need to think of how
to make urs stand out... price fight? put chio meimei salesgirls?
decor until damn attractive?
how u drive traffic?
is the location good? wats beside u, in front of u? behind u? able
to form synergies or leverage on other ppl's customer base?
