LONDON - ONE of Britain's intelligence agencies will embed
advertisements into popular video games this month in a bid to
attract new recruits, The Times reported on Thursday.
The Government Communications Headquarters (GCHQ), Britain's
intelligence listening post, will embed the adverts as billboards
in video games including 'Tom Clancy's
Splinter Cell: Double Agent' in a bid to attract
'computer-savvy, technologically-able, quick-thinking'
recruits.
'We find increasingly we have to use less conventional means of
attracting people ... to go beyond glossy brochures and milk-round
stalls,' a GCHQ spokeswoman told the newspaper.
The advertisements will not be written into the games themselves,
but will instead be fed into them while they were played on
personal computers or Microsoft Xbox 360 consoles connected to the
Internet.
'We will monitor the results from this campaign and are ready to
change our recruitment methods ... We know we can't stand still,'
the spokeswoman said, adding that GCHQ hoped to 'plant the idea in
the heads of younger players'.
The Times said that GCHQ declined to specify how much the
month-long campaign would cost, but cited industry sources as
saying it would likely cost in the low tens of thousands of
pounds.
Britain's other intelligence agencies have slowly emerged from the
shadows in recent years - the country's foreign intelligence
service MI6 placed its first-ever advertisement for jobs in a
newspaper in May, and in recent years it has launched its own
website and accepted job applications online. -- AFP
http://www.straitstimes.com/Latest%2BNews/Tech%2B%2526%2BScience/STIStory_168146.html
Which means if any of their citizens excel in video games like
Splinter Cells etc, high chances that they might be wanted by
British Intelligence Agency.
So this is the new way to recruit spies.
I bet thousands will flock to train their gaming skills 
