Coffee lovers, it is time to get your caffeine high
on.
The Singapore Coffee Festival is back. Ticket sales
start today for the event, which is organised by The Straits Times
(ST) and presented by DBS Bank.
Last year's inaugural event, held at the F1 Pit
Building, drew about 24,000 festivalgoers, including industry
players, coffee enthusiasts and families, over four days.
This year's event runs from Aug 3 to 6 at a bigger
venue - the Marina Bay Cruise Centre - which is a stone's throw
from the Marina South Pier MRT Station.
The first day
is set aside for trade and media (pre-registration required). To
improve the festival experience, the other three days - Aug 4 to 6
- will be divided into two sessions: Brunch (10am to 3.30pm) and
Sundown (4.30 to 10pm).
Tickets for
each session are priced at a special early-bird rate of $17 from
today until June 4.

DBS
cardholders and ST subscribers enjoy a further discount, paying $15
a session.
After June 4,
regular tickets will be priced at $22 a session and $18 a session
for DBS cardholders and ST subscribers.
More than 50
exhibitors are already on board for the event, which celebrates the
very best of Singapore's vibrant cafe and coffee culture.
New entrants
include Jewel Coffee, which has cafes in Shenton Way, Claymore
Connect and Millenia Walk, among other locations; Caffe Vergnano in
South Beach Avenue; Park Bench Deli in Telok Ayer Street; and Brawn
& Brains in Guillemard Road.
They join the
likes of well-loved cafes Common Man Coffee Roasters in Martin Road
and Chye Seng Huat Hardware in Tyrwhitt Road. Other returning cafes
include Symmetry in Jalan Kubor, which will design a breezy
alfresco cafe experience; and Dapper Coffee in Amoy Street, which
captivated festivalgoers last year with its Instagram-worthy
Unicorn Tears drink.
WHERE: Marina Bay Cruise Centre, 61 Marina Coastal
Drive
WHEN: Aug 3 (for trade and media only, register
at www.sgcoffeefestival.com);
Aug 4 to 6, 10am to 3.30pm, 4.30 to 10pm daily
ADMISSION: Early bird until June 4: $17, $15 (DBS
and POSB cardholders, ST subscribers); $22, $18 (DBS and POSB
cardholders, ST subscribers)
INFO: Go to www.sgcoffeefestival.com or
e-mail [email protected]
Do not miss
Posh Nosh by Hsueh, presented by Life editor Tan Hsueh Yun.
Festivalgoers can sign up to sample her picks of the most
delectable food and drink on offer at the event.
There will
also be artisanal offerings from social enterprises at the Asia for
Good corner, presented by DBS.
Other
highlights include barista competitions, coffee workshops and
demonstrations, as well as local music acts curated by ST Sessions,
The Straits Times' online video series featuring home-grown music
talents, and live art performances.
More
activities are in store for young families, with storytelling
sessions organised by ST Press - the book publishing arm of
Singapore Press Holdings (SPH) - and a child-friendly social space
created by Singtel, the event's Family & Tech partner.
Ms Karen Ngui,
managing director and head of group strategic marketing and
communications for DBS Bank, says: "Given that some of the best
conversations happen over a cup of coffee, we're delighted to bring
together like-minded festival attendees, entrepreneurs, cafe owners
and baristas.
"In
particular, we are looking forward to once again inspiring socially
conscious living by providing social entrepreneurs a platform to
showcase the good work that they do."
Mr Warren
Fernandez, editor- in-chief of the English, Malay and Tamil Media
group in SPH and ST editor, says: "We are delighted to bring back
the Singapore Coffee Festival after last year's success. Many of
those who took part said they enjoyed the event and urged us to do
it again.
"We are happy
to oblige and are working hard to improve on what we did last year,
so that we can deliver an even better experience for those who join
us."
As a lead-up
to the festival, the Design-The-Cup competition, sponsored by
packaging manufacturer Detpak, is being held again.
The winning
design, which comes with a $1,000 cash prize, will be printed on
60,000 cups to be used at the coffee festival, as well as at
participating cafes across Singapore.
Entries should
be submitted by May 19 to [email protected].